01
Brand Identity
Names, marks, typography systems and the rules that make them sing across every surface.
- +Naming & verbal identity
- +Logo & wordmark
- +Type & color systems
- +Brand guidelines
[01]Est. 2017
Design that earns
attention.
An independent, one-person design studio in London building considered websites and brand systems for companies that refuse to look like everyone else.
Currently booking — Q3ScrollLondon
[02] Services
A small studio doing a few things exceptionally well.
02
Websites
Editorial, custom-built sites that load fast, read well, and convert without begging.
- +Art direction
- +Design systems
- +Webflow & headless build
- +CMS integration
03
Digital Product
Interfaces with a point of view. Considered flows, restrained motion, real usability.
- +Product design
- +Design ops
- +Prototyping
- +Front-end engineering
04
Art Direction
Campaign work, photography direction, and the visual language that ties it together.
- +Campaign concepts
- +Photography
- +Editorial layout
- +Creative consulting
[03] Process
Four phases. No theatre.
A predictable framework for unpredictable creative work. Every engagement follows the same backbone — we adjust the depth, not the discipline.
i.
Discover
Two weeks of listening. Audits, interviews, and the unglamorous research that shapes everything after.
ii.
Define
We translate findings into a tight strategic brief — positioning, principles, and the shape of the work.
iii.
Design
Concept directions, then a single resolved system. Slow when it matters, fast when it doesn't.
iv.
Deliver
Pixel-honest build, QA across devices, and a thoughtful handoff. We stay close after launch.
[05] Studio
Barinote is a one-person design studio based in London. You work directly with me — no account layer, no handoffs, no juniors learning on your brand.
8 yrs
Independent practice
60+
Shipped engagements
1
Designer, end to end
94%
Repeat or referred
Principles
Restraint over novelty. Craft over volume. Clear thinking, expressed with care. I'd rather make one thing memorable than ten things forgettable.
How I work
Fixed-scope engagements, transparent pricing, weekly working sessions. You see the work in progress, not just the polished reveal.
[07] Contact
Have something
worth making?
I take on a handful of engagements each quarter. Tell me about the work — I'll reply within two business days.
© Barinote — MMXXVIndependent since 2017Made slowly, in London